by Michael Sweeney, Professor; Associate Director for Graduate Studies
E.W. Scripps School of Journalism doctoral student Amanda J. Weed is lead author of a case study published in the fall/winter 2013 issue of Business Case Journal.
The case, co-authored by Assistant Professor Craig Davis, is titled “American Apparel and the ‘XLent’ Contest.
It examines the unexpected consequences of a clothing company conducting an open call for a model with a “little extra wiggle room.”